Over 30 speakers will present on May 15th at the 140 Conference Montreal. Great Minds, sharing great ideas for business and online success. If you haven’t registered for #140MTL yet, now is the time. As one of the amazing features of the conference, we will be having a panel specifically on Real Estate and using Social Media to build “Real”ationships for success.
This panel provides insight for those in the real estate industry who want to know more about how to build communities and use social media not only as a broadcast tool but as support in generating leads, and tackling the delicate nature of interactions in the online space.
“Online and social environment is all about brand building while creating powerful personal connections. These connections translate into the world of business.. Like an online networking party! Every day I demonstrate the value of Social Media to Real Estate Professionals.” Kellie Leigh, Zoocasa, Speaker on the Real Estate Panel focusing on “Building “Real-ationships”
The conference will also feature amazing talks from all areas to help attendees understand what is happening in “The State of Now” in a one day event, this conference will give you a full picture of the true workings of social media and the potential within – Join us to learn about how to really maximize social networking for Real Estate with this amazing panel.
A Spectacular Speaker Lineup Part IV: The Real Estate Panelists
Broker/Manager and Social Media trainer for Weichert, Realtors
Karlton Utter is 12 year real estate professional currently working as a Broker/Manager and Social Media trainer for Weichert, Realtors in New Jersey. As the real estate market changed in the mid 2000′s, so did the way real estate associates needed to market themselves. As an early user of Social Media, he began to recognize the immense marketing potential for real estate professionals and began training associates within his company to help them better understand the web 2.0.
In February of 2011, Karlton started Kutter Tech Training. His company focuses on Social Media and Technology training for small business owners, professional groups, libraries, and schools. In his first year of business, he successfully has helped over 10 businesses cultivate a customized and integrated social media marketing program, held over 20 seminars for libraries and adult schools, and has been asked to be a keynote speaker for several professional groups. His speaking topics range from introductions to social media, to marketing and engaging, to using social media responsibly.
After graduating with a BA in Communications, Karlton has held several positions in recruiting, training, and sales that have helped him understand how to build relationships. To this day, he will still say that he learned the most about engaging and working with people from his days of bar tending and waiting tables. Please feel free to connect with him on twitter @karltonutter or at www.karltonutter.com
Social Media & Business Consultant
Kellie’s experience over the last 14 years has been in Media Sales & Marketing in Toronto. Working with companies such as CTV, TSN & Canwest, she has worked extensively with every Advertising Agency in Toronto and with every brand that advertises on Television including Proctor & Gamble, Labatt, Wendy’s, General Motors & Honda Canada.
Over the last 3 years, Kellie’s passion has been in Online & Social Media Marketing. Currently building the brand for a Rogers Communications owned startup, Zoocasa.com, Kellie’s focus is on showing Realtors how Social Marketing can be used to build their personal brand through meaningful online connections and great conversations. She demonstrates that Social Media is about 2 way conversation, not merely another website for a Realtor to post their listings!
Kellie also writes a blog on the subject of Online Real Estate Marketing entitled “What Is New @ The Zoo!”
When she’s not driving around the country spreading the word about Zoocasa, Kellie can be found in Downtown Toronto, working as a Freelance Make-up Artist for Weddings and Runway Fashion shows with
some of Toronto’s top local designers… or at home with her twin chihuahuas, Misty & Honey ☺
Kellie Leigh | Social Media & Business Consultant | Rogers |
www.zoocasa.com | http://whatisnewatthezoo.blogspot.com/ |
“Home Search With Smarts!” | Canada’s Fastest Growing Real Estate Search Engine!
See my “Zoocasa Pros” Profile..
Founder & Strategist, SocialYo
Lewis Poretz spent 18+ years in the mortgage industry, 8 of those years as an owner of a broker shop. He became an early adopter of social media, blogging and sharing content, and was recognized as a Featured Contributor for Zillow.com Mortgages Unzipped and a “Rainmaker” on the ActiveRain.com real estate website.
During this period, Poretz also honed his skills in building websites, creating drip email campaigns and using advanced social media monitoring tools. In 2009, out of his own frustration with the lack of quality resources, he founded SocialYo, a social media management and training firm in Annapolis, Maryland dedicated to bringing an affordable, scalable, turn key social media solution to small to mid-size businesses. Poretz previously moderated a panel discussing digital tribes at #140ConfHV and to this day still lives in the social streams and can be found on twitter @lewisporetz
Producer of 140 Conference Montreal
Director of Personal Insurance for Ogilvy & Ogilvy Inc.
Mila Araujo is the Director of Personal Insurance for Ogilvy & Ogilvy Inc. in Westmount, Quebec — a third generation, family-owned financial services firm with offices in Toronto and Montreal.
In addition to her insurance licensing, Mila has a diverse background in management, public relations, non-profit, and events. In previous roles, Mila organized international conferences on health care, as well as programs to promote health for seniors and children in partnership with the Government of Canada. In 2009, she worked on a project with Modica Communications on the development of the Centre for Excellence in Corporate Social Responsibility, part of the Canadian government’s Corporate Social Responsibility strategy.
Mila writes on Leadership, Social Media and Customer Service on her Perspectives Blog. She is also a contributing author for the 12 Most , and her articles on customer service and social media also have appeared in “The Social Customer”, she blogs about personal insurance for Ogilvy at “Winning at the Insurance Gamble”.
Mila’s lived in Los Angeles, Paris, and Hawaii, and now calls Montreal home. Customer Service, Talent Development and Social Media are her focal points for 2012. As part of this, she is currently organizing the “State of Now” (#140Conf) Montreal May 15th 2012. The background of this story is here. You can connect with Mila on Twitter @Milaspage.
Author Social Marketology
Ric Dragon is an exhibiting artist, jazz drummer, speaker, writer, and a search marketing strategist. Dragon is the author of the DragonSearch Online Marketing Manual and the Mc Graw Hill publication: Social Marketology. As a veteran of the digital agency world, Dragon has provided strategic analysis, information architecture, and process improvement for clients including NASA, the United Nations, the American Cancer Society, and the Museum of Natural History. He is currently the CEO and co-founder of DragonSearch, where he leads a team of professionals delivering digital advertising, search engine optimization, and social media services to national and international clients. Dragon is a recognized speaker at industry conferences including Blog World, SMX, BrandsConf, and Socialize Conf. He also conducts seminars as part of the Google Certified Small Business program. Dragon is a frequent contributor to publications including Marketing Land and Social Media Monthly.