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Author Mila Araujo

Mila Araujo

Mila Araujo is a Social Business Strategist, Writer and Speaker, she has a diverse background in management, public relations, non-profit, and events; she is a Director of Personal Insurance at Ogilvy & Ogilvy, Montreal. Mila is a contributing author for several online sites, including “12 Most”, Business2Community, “Winning at the Insurance Gamble”, "Grow" and her own blog "Perspectives" featured in AllTop. Mila is passionate about connecting people, non-profits, employee engagement, leadership and using social tools for driving business to new levels. My Google Profile+

Understanding Automation’s Role in Community Engagement

Using automation the right way in social media can provide numerous benefits and value for your community and business.

We Are Your Competition : Social Media & Your Business – Do You Make the Cut?

What happens when you bring social into the workplace? Employee voices become important and heard Issues rise to the surface, as a result they get addressed, and things become stronger and better Your p...

Where Leaders Are Born : The Impact of Educators #OKSchoolMem

One of the things I love about social media and the emergence of blogging (as opposed to "old school" websites) is that it not only allows you to find information but to connect with others. When you read somet...

Navigating The Buzz of Branding: Start Here.

People aren't looking for an ad,they aren't looking to buy something.They are looking for a connection. How do you do that? #branding (more…)...

When Search Engine Giants Turn to Print – Your Marketing Strategy

Fading printers sign on an old stone wall - is print a thing of the past? According to a recent infographic focusing on the demographics of online users, over 66% of adults are connected to a social network...

A Social Media & Digital Property Estate Plan – Till Death Do Us Part or Beyond

We invest a great deal of time online, purchasing digital items like books and music, uploading photos, putting out lives online. What happens to digital property when people die? Time for Digital Estate Planning

Fast Track Marketing: QR Code Driving Fans Closer |Strategy|Engagement

QR Codes are a tough sell in social media circles. Despite this, the average consumer surely sees multiple codes a day scattered on business cards, ads on walls, magazines, newspapers, billboards, TV ads, and e...

On Inspiration from “The Life and Times of a Remarkable Misfit” by @AJLeon : A Push In the Right Direction

"Don’t ever stay inside when the stars are kind enough to dance for you." ~@AJLeon I just read AJ Leon's manifesto: The Life and Times of a Remarkable Misfit. An extremely powerful piece of writing. To...

Seduced by the numbers? The Honeymoon is Over.The Value of a Facebook Like {Casestudy}

The biggest challenge faced by social media professionals entering an organization who is at the onset of social media integration will be confronting the popular misconception that "likes" on Facebook & fo...

Breaking the Barrier To Blogging | Using Livestream like #Periscope #Audio 5 min

This is an updated version of the original post from 2012 edited to include new media tools like Periscope. Whether you are a social media professional, or a business person working on understanding social m...
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This work is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License.

Copyright 2014 Mila Araujo
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