How To Run An Influencer Marketing Campaign: 3 Key Steps for Brands & Marketers
Wondering what is involved in maximizing results from influence marketing campaigns? Here's a how to list of tips & tools to get the best results short & long term.
A Simple Rule to Manage Your Marketing : Stop Thinking it’s “just marketing”
Protect your marketing investment: A simple formula to manage results, make reasonable demands, and how to know when you're being taken advantage of. The environment right now is so competitive, and new that there are few people in the mass of "marketers" who truly understand how to market properly. They are learning too. So what is happening is that even they are throwing numbers and results out based on analytics , basic buzz words and attribute numbers to them...You need to understand the basics to protect your business.
Marketing Madness: Content marketing and the importance of listening #ContentMTL
Before focusing too much on all the best practices and theories of Content Marketing, your best bet is to start by listening. Buzz words have created too much confusion for business owners. Making them feel lost in the online space. The key to finding success with content marketing is making sure that a large part of the activity is about listening.
Keep It Simple: Content Marketing & The 7 Step Recipe for Success with Clients
Sometimes the best examples of strong content marketing come from the simplest ideas. So what's the recipe for success in business which carries through online?It's simple...
Highlights : Facebook Success Summit – Tips for Marketing and Building Audience
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The information contained in the Success Summit is extensive. Given my recent discussion on Facebook for Non-Profits, I don't want to confuse my ...
10 Tips for Non-Profit Social Media Success
I had the pleasure of speaking at PodCamp East recently. My talk was on "Cultivating Zombies or Activating communities". We covered quite a bit of ground, so, I thought I would highlight some of the tips we tal...
We Are Your Competition : Social Media & Your Business – Do You Make the Cut?
What happens when you bring social into the workplace?
Employee voices become important and heard
Issues rise to the surface, as a result they get addressed, and things become stronger and better
Your p...
When Search Engine Giants Turn to Print – Your Marketing Strategy
Fading printers sign on an old stone wall - is print a thing of the past?
According to a recent infographic focusing on the demographics of online users, over 66% of adults are connected to a social network...
Strategy: Get Smart with Social Media Contests – Getting Results That Stick
"Need more followers? Hey, why not have a contest!" More and more, one of the strategies suggested in gaining readership, fans or followers are contests. You hear about this, think its a great idea, decide what...
4 Key Reasons to Go Mobile | Social Media Marketing |
Mapping out how Small Businesses, Representatives and your personal "Brand" can extend the reach.
...Continued from Let’s start speaking the same language | Branding & Communication. Which focuses on cl...